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38 Questions to Unlock Your Multi-Passionate Potential in 2025

38 Questions to Unlock Your Multi-Passionate Potential in 2025

2025 is finally here, and if you’re anything like me (multi-passionate af), the idea of setting up your game plan for the new year lures you in, but the executing ultimately leaves you frustrated and ready to flip your desk. Instead of trying to plan out our entire year, why not cultivate the vibe for 2025?

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The Stanley Tumbler: Trendy Fad or Branding Genius?
Branding & Business Strategy Emma Martens Branding & Business Strategy Emma Martens

The Stanley Tumbler: Trendy Fad or Branding Genius?

From being featured in nearly every 20 year old’s A Day in the Life Instagram reel to being the top wishlist item for tweens this Christmas, and now even causing Black Friday level frenzy at Target stores around the country, the Stanley Quencher is one hot product.

But how did this 113 year old brand, who primarily catered to the retired cop or avid fisherman, manage to create last year’s most iconic products among women?

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